On Thursday evening, as rumors swirled concerning the Brown University gunman, CNN’s Kaitlan Collins used social media, highlighting the uncertainty and pointing viewers to her network’s 9pm newscast.
Even though the network is hardly a flawless news source, her words seemed accurate for numerous observers. It remains one of the outlets where you can find grounded and mostly dependable reporting – especially during fast-moving events such as the one developing close to a New Hampshire storage facility.
A Precarious Position Amid a Corporate Tug-of-War
Yet the news network, now 45 years old, finds itself in a vulnerable position as two huge media empires battle over ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the future of CNN has become part of a high-stakes game of business acquisition, instead of as a question of what benefits the news-consuming public.
“Here is one more case of the profound systemic issues with origins in many years of governmental choices,” said Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The debate about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a larger point.
“The narrative is crafted as a business story with key players as the protagonists, but there is scant discussion of the common good,” Pickard said.
The Additional Factor: Donald Trump
This situation is made more complex by Donald Trump’s opinions about a network he has long portrayed as perhaps his chief “fake news” foe.
Think back to the chants of “CNN sucks!” at his rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will protect him from journalistic oversight. That is part of why he seems to support Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to like that bidder more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently placed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
A Future of Further Instability
Significantly, if Netflix is successful, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a welcome development to many at the network, but it’s hardly a guarantee of stability. That setup could position CNN for a future sale. There is no finish line.
According to Timothy Wu, a great deal of this is against the law, anyway. The well-known analyst of big tech’s dominance stated that anti-trust laws should block both deals.
“Either merger would be detrimental to the country, and both should be contested by the government,” Wu argued.
The Fundamental Challenge and a Path Forward
Regardless of the resolution in this situation, the larger issue remains.
“The present media landscape is a highly structure that undermines democracy, but we ought not succumb to a sense of powerlessness,” Pickard said. Policy decisions – originating in the 1930s and 1940s – helped to build this profit-obsessed monster, and new policy decisions can fix it.
Can reform occur in an era where the top communications regulator refuses to acknowledge that the agency is independent? Overhaul is very unlikely now, but that is not to say it will not happen in the future.
Measures that support independent news organizations, bolster local journalism, fund public media, and prohibit the consolidation of media power in very few hands are within reach – they are essential for a robust democracy.
Regarding media ownership, size does not equal quality. And news organizations like CNN must not be pieces in the latest acquisition battle.